Here, you will find guidelines for social media branding, digital advertising, PowerPoint usage, and additional ready-to-use graphic elements for digital assets.
UPM’s digital advertising creatives are based on clean visuals, bold typography, and a consistent color palette to reinforce our brand promise and engage audiences effectively.Design fundamentals guide the use of colors and overlays, ensuring they complement the images and maintain visual harmony – refer to examples provided in the following sections for alignment with brand aesthetics.
